Anyone who has lived in Dallas, Texas for more than 15 years probably has some memory or an experience they had related to Valley View Mall. I know I have a million of them. One that pops to mine was from me, as a teenager, driving west from Garland on the newly opened 635 Intrastate…LBJ […]
Archives for 2017
Personal Brands: Every Business Person Needs One
Over at SyncLab Media, we frequently find during our client’s digital marketing strategy session that many of the executives on the business’ leadership team do not have a personal brand. This puts them and their business’ marketing at a huge disadvantage. Consumers Demand to Know In today’s consumer driven marketplace it is not enough to just have a business brand. Everyone […]
15 Years of LinkedIn
How Much Does Your Social Profile Photo Tell About You?
Hashtag Insecurity
Why do people feel they need to use hashtags for everything they say? Are Hashtags getting into the way of your message? Does using too many Hashtags make the person posting hashtags look foolish? Let me ask you..do you need to use Hashtags? Do you have Hashtag Insecurity? I have written on this subject before […]
What Do Social Influencers Do to Influence You?
By now you have heard the term social influencer. Now the phrase Influencer Marketing is being thrown around the social media arena as the next best thing since billboards on the highway. So here are the questions we all have: What is an influencer? What is Influencer Marketing? What, or who, is it an influencer influences? […]
You Get What You Paid For
In my business, I get to see a lot of videos being produced. In the short five years since focusing on video-centric digital marketing, I’ve seen every kind of video production, from outdoor shoots to studio setups and green screens, for those still wanting to look like they are in a cheap Star Trek rendition. Speaking […]
Is Your Time Online Producing Anything?
Top Three Mistakes Recruiters and Headhunters Make
It is good to know, and see, the job market starting to improve. However, for some very good reasons, most all of the open positions are being handed off to Recruiters or Headhunters to fill. This is good since this also provides for a lot of jobs…But, here is the problem. They are all over looking […]
Does Facebook Really Suck?
The big complaint business leaders come to SyncLab Media about usually has to do with Facebook and the lack of sales produced from the investments they make in being on Facebook. The one statement we hear a lot is…. “Facebook Sucks” One of our clients started during the opening of his presentation to us with… “Facebook […]