Scot Duke

Is SEO Dead?:Things Change

by Scot Duke on January 27, 2012

I still see a lot of content being published online talking about SEO this and SEO that. This use to be interesting reading back a couple of years, but things have changed. What has changed? Well, first of all consumers’ thinking has changed. Consumers are better educated about how the internet works and most know all about the tricks many businesses use to get in front of them to push their services or products. This includes search engine results.

Consumers are real people and they have… Read More

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Golf Economy: Tough Recovery?

by Scot Duke January 17, 2012

As the new year begins the reports start rolling in on how 2011 shaped up for the Golf Economy. In a recent article posted on USA Today web site titled, As golf declines, life on links ain’t what it used to be, there was reference to a report from the National Golf Foundation reporting a 13% decrease in the number of golfers in the US. Though this reported number of golfers in the US could be, and probably is, worse it does state a fact that any… Read More

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Viewers’ REAL Perception of News Media’s Social Media

by Scot Duke January 12, 2012

Have you ever really thought about what you are seeing online as being Real or Not? Better yet, have you really thought about the Twitter and Facebook streams the mainstream media..Television and Radio…show during their broadcast?

Of course, like you, I have and those News Media programs using a mockup stream of their online social spaces during their Live broadcast paints a sad picture of their lack of understanding of how those LIVE feeds make them look to their viewers.

I hear all the time from people… Read More

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Linksters: Definition

by Scot Duke January 11, 2012

If you have been following me on Twitter and Facebook you know I use the term ‘Linkster’ frequently. Since I get so many people emailing me asking what I mean when I refer to someone as a ‘Linkster’ I thought I would provide a brief definition I could refer to when I am asked this question.

Linkster: A person who:

plays Golf
posts in the social spaces (Twitter, Facebook..etc) online Links to blogs or articles posted by someone else and has no communication to

Great Sipping for the New Year: Jack Daniels Style

by Scot Duke December 31, 2011

The end of the year Holidays just seems to be the best time to enjoy a drink with friends and family. This year’s festivities was no exception. Since I was so impressed with the New Jack Daniel Tennessee Whiskey you might want to try bringing in the New Year with a little ‘Sip’, or two!