How often do your work on marketing strategy? Do you even have a marketing strategy? How about a video marketing strategy? Sadly, the answer we get from these questions we ask clients is not good. Over 65% of the businesses we have talked to over the past three months have no strategy of any kind. […]
If you have not noticed lately…marketing today is powered by video production, meaning, video marketing has become vital to any marketing strategy. Why? Simply put, consumers are demanding videos. If your business message is not delivered to your consumers then your marketing strategy is in a nosedive. Where Things Started Studies going back to 2016 […]
Sometimes I wonder if people using smartphones to post videos to LinkedIn really know how portrait formatted videos degrade their brand image? If they only knew! Several times a month one of our clients will show me a LinkedIn video produced in portrait format and tell me… “I hope you are not going to produce […]
Put 2020 behind you! New for 2021! Video Marketing System. As a business owner, 2020 has likely posed a few challenges for you. Despite the recent economic downturn, the business outlook for 2021 is much more positive. NOW is the time for businesses to restart and capture the opportunity of the improving economy. How do […]
Spotify Fans Can Better Connect to Creators With New Video Podcasts Here are two reasons why video podcasts are preferred by consumers. 1. Trust Building Seeing someone on a video is much more trustworthy than just hearing them. Facial expressions and body language tell a lot about a person’s character. This one strength about video […]
There is no question about it, video marketing is now the leading form of marketing today. For the best in video marketing and production contact SyncLab Media. Brands are now using videos as their main form of marketing. Reports clearly show businesses who use videos grow their revenues 49% faster than non-video users. Posting videos […]
I know, you have heard it before but now you have to face the fact that a business without videos today is on the verge of going extinct. So, how did the business world get to this breaking point? Where You Missed the Boat Ever since YouTube was launched, videos have attracted billions of more […]
Frequently we hear from business leaders ranting negatively about digital marketing agencies who still see video marketing as a secondary approach to marketing. We get an ear full about how video marketing agencies focus only on buying Facebook ads and using smartphone videos. Granted these are times Facebook ads and smartphone videos can be part […]
The talk show type videos are really gaining popularity. There are a lot of remarkable talk show on the internet and also now appearing on OTT’s. SyncLab Media is launching a few talk show type video podcast over the next few months. BizTini to just name one. What we have found that makes a talk […]
I am seeing more and more comments being made on Twitter and LinkedIn from consumers who are finally telling content providers what they think about video content using smartphones set to Portrait format. Here Is What People Are Saying!!! Comments like… “Really! You want people to see black stripes on each side of your face. […]
