Put 2020 behind you! New for 2021! Video Marketing System. As a business owner, 2020 has likely posed a few challenges for you. Despite the recent economic downturn, the business outlook for 2021 is much more positive. NOW is the time for businesses to restart and capture the opportunity of the improving economy. How do […]
2 Reasons Why Video Podcasts Are Preferred by Consumers
Spotify Fans Can Better Connect to Creators With New Video Podcasts Here are two reasons why video podcasts are preferred by consumers. 1. Trust Building Seeing someone on a video is much more trustworthy than just hearing them. Facial expressions and body language tell a lot about a person’s character. This one strength about video […]
Things You Probably Do Not Want to Be Told
I know there are a lot of you who are using smartphones to produce content for your brand really don’t like being told anything about how you are using video in your digital marketing. That is just human nature. And many more of you usually blow off all constructive or corrective criticism you really do […]
Videographer or Filmmaker
The question we were asked recently was… What is the difference in a Videographer and a Filmmaker? There is a significant difference in what a videographer does and what a filmmaker does. AND, an even larger difference in who SHOULD be calling themselves a Filmmaker verses a videographer. There are many videographers today calling them […]
Why You Should Be Doing Video Podcasting?
Two years ago the answer to should I do video podcasting would have been NO! Back then video podcasting done effectively was far too expensive. But with the arrival of LIVE Streaming to YouTube, LinkedIn, Twitter and Facebook, video podcasting has now moved up on marketers “Gotta Do Right Now” list. The cost of video […]
3 Reasons You Should Be Video Blogging
Video marketing has been the number one form of internet marketing for over four years. So, why are there still so many businesses not using video as part of their digital marketing? The number one reason we are given by business leaders on why they are not using video marketing has to do with fear. […]
I’m Not Cut Out for Video
How to Avoid These Common Content Marketing Mistakes
I’ve been out here in the content creation, publishing, and management world since the beginning of social media…maybe a before it was called social media. It is exciting to see so many businesses and brands coming on-board to using content marketing. Unfortunately, there are still some common mistakes I see marketers and business owners making […]
Where Do You Go From Here
What Does It Take to Become a Social Media Influencer?
Really..what does it take? What the heck is a social media influencer? Is it really worth being one? Does being a social media influencer come with an expensive price tag? A Social Media Influencer is a user on social media who has established credibility in a specific industry. A social media influencer has access to a large audience and can persuade […]
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