Being a fifth generation Texan who was raised to enjoy all things outdoor and taught from an early age to keep things simple made it was easy for me to survive over 40 years in corporate level operations management. With all that said, those years of life and business experience allows me from time to […]
The phrase “I’m thinking of franchising once I get out of Start-Up Mode” seems to be a common remark we hear during our digital marketing strategy sessions. There seems to be this thinking amongst new business owners that franchising is where the “Real Money” is made.If you are a business owner here to find information on whether […]
If your digital marketing strategy is not using all Google’s Tools, then I would question your strategy. Bottomline: In order for your business to be found by consumers you have to have a prominent presence on Google Search.Here are 6 reasons why your business should focus on using Google+.1. Google’s Content FarmWhen Google is asked by […]
There are a lot of things in my line of work as a digital marketing strategist I have found to be very interesting. One of the most interesting things is how business people schedule a digital marketing roadmap session with me and then do nothing but Bitch-n-Moan about how social media is not working for them.Tough […]
If you are looking for a surefire way to receive a standing ovation during your presentation on Social Media here is the #1 way. Start off and end your presentation with something like,…Posting Hashtags in your status updates Are No Longer Needed (or Wanted)If you are after increasing your brands influence and loyalty of millions of […]
Looking back over a very long period of my time spent on the internet and all of the social networks, blog sites, gadgets I thought were Cool or Fun, I now find they were all a waste of time.Turn Time AroundToday we have literally thousands of gadgets, social networks and new techie products that have become center pieces of our […]
During my recent Friday evening general discussion with my posse about digital marketing I was excited to learn how most posts on the internet are on non-political subjects.Even thought there are many times more posts made on the current election campaigns here in USA and other more extreme points of views on other matters, the posts […]
So, you been on LinkedIn since LinkedIn launched and all this time connecting to the Right people, but now you find many of the Right People are no longer the Right people. Is it time to say goodbye to old LinkedIn contacts who seemed to have lost their direction, changed their attitude towards everything or […]
What would you do if all of the social networks did away with the LIKE, +1 or Thumbs Up buttons? Would you instead take the time to make a comment to a post? Or Just keep moving on with being…well….less social?I’m not sure these buttons will ever go away, but who knows? Stranger things have happened. […]
Being in the digital marketing industry I see a LOT of social media user reports that originate from questionable sources. Having been part of the beginning of internet marketing, before social media, I have developed extreme skepticism with any accumulation of data pulled from any social networking user database. That also goes for online user traffic […]
