Since 2015, clients have asked me to evaluate the value of the small business social network AlignAble . I will have to say I am surprised it has made it this far. It started out being hammered as a Spammer and as all new sites always experience, had some bugs that did not help their PR. But […]
Most people, when left to assume something, will assume the worst instead of the best. I’m sure there is some scientific study performed by some think tank that will confirm this is true..that is if I assume the positive result. However, assuming a video-centric digital marketing strategy is very expensive would be a positive assumption. But, […]
I have pitched video-centric digital marketing services to several hundred business people over the past five years and like State Farmer Insurance TV Commerical… I know a thing or two about digital marketing because I’ve seen a thing or two about digital marketing. This also goes for all of us at SyncLab Media hearing from business leaders who […]
Show of hands of the people who know what Social Media is…or mean? That is what I thought. About 1% of you know the true definition of Social Media. so·cial me·di·a noun websites and applications that enable users to create and share content or to participate in social networking. Ever since 1997, the beginning of social […]
Yes, Digital Marketing is a Profession? Yes, Social Media does produce an ROI! and YES, I am a real person. So, why is it so hard for the business leaders…C-Suite Executives, Marketing Directors, and PR types… to trust Digital Marketing as being something real and the people who offer digital marketing services are professionals? Answers […]
Every few months or so I get a request from one of my viewers asking..What exactly do you do professional? I realize that what I do for a living is not mentioned in every one of my blogs. That is by design since even though I do use this site to enhance my revenue horizons […]
I can safely say I am hooked on Binge Watching and I have NetFlix to thank for it…or was it Amazon….no wait…Acron Tv could be where it started for me. No matter how it started for me, the time I now spend watching TV is much more worth the effort now that I don’t have to […]
There are very few people in the business world who have actually one thing to do as part of their job. History of What You Did Use to be, say 20 years ago) someone would hire on at a company, or take a position with a firm, to focus on one aspect, or function, of […]
Telling someone who asks me to tell them what they should do is extremely hard, especially when they do not want to hear what I know they should be doing. I enjoy getting the opportunity to use my experience and pass on what I know to those searching for answers to their question on “What […]
I’m not sure I have ever mentioned how I came about focusing professionally on the production of video content. Being a quality minded person it did not take me long to learn the difference in quality video and poorly produced video. Since videos are now the number one form of marketing I figures NOW might be […]
