Last evening I was pulled into a conversation on Social Media Coaching. I guess I was invited in because I am a Social Media Coach..duh. However, the conversation was more about how Social Media is used in niche marketing than coaching. Social Media is probably the best method of marketing a niche product or …
The Most Over Used Term in Social Media
Like most consultants and devotees of social media I am out here to listen and to learn. However, there is a lot of noise from what seems to be a large number of people trying to come up with unique ways to set themselves apart by using words to describe things and stuff in business […]
Social Media: Misunderstood in Golf Industry
With the arrival of more and more golf businesses to the internet comes the need for them to understand how to communicate with their markets out here in La-La-Land. Social Media is a new to these business people and many try to form Social Media into the OLD box of traditional “Who Can Yell The […]
5 Ways to Build Your Existence on Twitter Without Spamming
If you have been out on Twitter recently then you are well aware of the large volumes of spamming Posts. Yes, Twitter Spam is similar to the email spamming but in this case it is coming from hundreds of misguided internet marketers. You have seen them. They are the Tweeters who feel their worthiness online […]
Top 5 Reason Golfers Will or Will Not Use the Internet
As I look back over the past five years, which I am doing a lot lately, I find yet something else interesting in the answers to the hundreds of questions I have asked 100 of golfers across the country and around the world. Some of these questions are what started me on this quest to find out […]
So Is All This Really Worth It?
If you are viewing this you probably just left Twitter, Facebook, LinkedIn or one of the trillion search engines used to find information that really mattes. Well if you are looking for answers to the question… Is All this Really Worth It? ..then you may or may not come to the right place. What is […]
Social Media: Building a Personal Brand
Something I have found very powerful in the use of social media is the Personal Brand. Unfortunately, too many small and large business people think personal branding is just throwing up a logo of their business and then posting nothing but gibberish about their product. Today, consumers do not want to hear or see commercials..that […]
More on Social Media for Golf
When it comes to marketing online do you know what you are doing? For most golf businesses that is a tough question to say ‘Yes’. Especially, those who are using non-golf based marketing groups to do their own Social Media. Are golf businesses using social media effectively? Unfortunately most are not. …
How Do You Use Your Golf Social Networking Sites?
I recently asked this question on all of my social and business networking sites. I found it interesting how many emails I got instead of direct replies to my questions. Guess that goes to show you how many people are not comfortable with going public with replying to open questions. In some ways I don’t […]
The Best of the Worst Ways to Use Twitter
If I was to take a guess at why I am being asked by so many people about the way I use Twitter it would have to be because there are so many people on Twitter who have not got a clue how to use Twitter? I spend a lot of time debating people on […]
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