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You are here: Home / Archives for Social Media

Definition of “Influencer”

December 29, 2014 By Scot Duke

You can ask any marketing agency what they suggest your business do to gain traction online and the first statement they will make will usually have the word ‘influencer’ in it. Attempting to Influence the Influencers Most marketing agencies would say something like…’we would locate the influencers on Facebook that promote your industry and get you product […]

Filed Under: Business, Business Coaching, Social Media, SyncLab Media Tagged With: Dallas, influencer, interaction on google+, Social Media, SyncLab Media

Does It Really Matter?

December 13, 2014 By Scot Duke

I know…the title of this blog is kind of a ‘Come On’ title, but does that really matter?   The answer to that question is Yes, the question I ask overall covers a lot of ground when it comes to… just about everything. However, since right now we are out here on the internet, let’s take a […]

Filed Under: A New Post, Biz Networking, Business, Business Coaching, Social Media Tagged With: Biz Networking, Business, business coaching, Facebook, Internet Marketing, Social Media

What is Quality Content?

November 22, 2014 By Scot Duke

Several times a week I am asked what kind of content is most favored by more consumers.  Answer:  Naturally videos are at the top of preferred form for content delivery, but running a close second are short 500 word or less mini blogs that are linked to a less that 1500 word blog. Of course […]

Filed Under: Blogging, Business, Social Media, Video Marketing Tagged With: content, quality, Social Media

Top 3 Reason Businesses Do Not Use Social Media

November 21, 2014 By Scot Duke

Google+

Over the past three years of near daily meetings to address their digital marketing strategy with business owners and executives of large businesses  I have developed a list of a few common reasons they give for not using social media that has some basis of making sense. Too Many Social Networks At the top of every […]

Filed Under: Biz Networking, Business, Business Coaching, Google Plus, Social Media Tagged With: Business, digital marketing, Google, Google Plus, Social Media

Consumers Assume a Business’ Bad Behavior Online Will Be the Same Offline.

November 11, 2014 By Scot Duke

Over the years I have met a large number of people online.  I say ‘met’,… maybe it is better described by saying I  ‘got to know’ a large number of people online since most of them I have not met…yet.. Reality Sometimes Hurt What I find most exciting over the many years I have been […]

Filed Under: A New Post, Biz Networking, Business, Social Media Tagged With: Business, business coaching, Internet Marketing, Social Media

Why Google+ Is More Beneficial to Businesses Than LinkedIn

October 27, 2014 By Scot Duke

I know there is this deep impression many business people have towards LinkedIn being the ONLY place on the internet they get any ‘Traction’ towards their business’ mission.  I totally understand.  I use to feel the same way until I learned what Google+ offers that LinkedIn will never EVER be able to touch.Started with LinkedInIt is […]

Filed Under: A New Post, Business, Business Coaching, Google Plus, Social Media Tagged With: Business, Google Plus, LinkedIn, Social Media, social network

How To Use Social Media to Generate Business

October 23, 2014 By Scot Duke

The question…”How should I use Social Media to Generate Business”…ranks somewhere near the top of the list of questions I am asked on a daily bases. It is a tough question to answer since there is no one-way to use social media to generate business. Many businesses are quickly finding out they are far behind the curve in […]

Filed Under: A New Post, Business, Google Plus, Social Media Tagged With: Dallas, digital marketing, Google Plus, how to, marketing, Social Media, SyncLab Media

Are Online Rants a New Form of Marketing?

October 7, 2014 By Scot Duke

Using the internet to complain about something has been going on since the internet was created.  I am sure the first rant started over something about how lame the internet was because there is nobody using it. Ranting is still going on today and will probably go on as long as there others who will read them […]

Filed Under: A New Post, Business Tagged With: negative business image, Social Media

What The Heck Is SEO?

September 23, 2014 By Scot Duke

Today the term Search Engine Optimization means something different than what it meant as little as three years ago.  Using the term SEO in a sentence use to be for only a few people who really knew how SEO actually worked. Back then knowing about SEO was the secret handshake needed to becoming a member of the SEO private club that only […]

Filed Under: A New Post, Average Stuff, Biz Networking, Blogging, Business, Business Coaching, Google Plus, Internet Marketing, Social Media, SyncLab Media, Training, Twitter Tagged With: Business, digital footprint, digital marketing, Facebook, Social Media, SyncLab Media, Twitter

What To Do With the People Who Just Don’t Get It!

September 16, 2014 By Scot Duke

The Art of

OK, so you have someone in your Google+ Stream who has the potential of being awesome but they seem from their comments they don’t know exactly how social media really works.  Kinda reminds me of the little lady who is in the Esurance Commercial who is posting photos on her wall at home thinking she is […]

Filed Under: A New Post, Biz Networking, Business, Business Coaching, Google Plus, Social Media Tagged With: Business, Google, Google Plus, Social Media

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