If you have noticed, there is a lot of talk about digital marketing. What is Digital Marketing? Definition Digital marketing is marketing that makes use of electronic devices (computers) such as personal computers, smartphones, cellphones, tablets and game consoles to engage with stakeholders. Digital marketing applies technologies or platforms such as websites, e-mail, apps (classic […]
If I have heard it once I have heard it a few hundreds times..Where is the ROI in Social Media? Interesting enough, there are some people who will put forth an honest effort to quantify a business’ efforts for social networking. I know, I attempted a few times and like the rest, failed. The reality […]
Do you keep track of what source of marketing, PR or promotions your business uses to secures the most clients, customers or business? If not, you should. The term ROI is still relevant today even though it now takes a theoretical physicist instead of a business major student to breakdown how social media effects …
