It is no surprise for me to see a large number of the digital marketing professionals moving into niche marketing positions. The question I have …Is that a Smart direction to take?. Marketing in The Wrong Direction I am starting to see people taking on positions as marketing directors or even becoming the owner of a business that […]
Eventually, about once a week, a Plusser in my Google Plus stream will ask me… What type of content or issues do you focus on posting on Google+? Content Is Not Just Content In the beginning, like from the first day Google+ was launched, I did what everyone else was doing, offer or pass on my […]
OK, first of all, I am in agreement Google+ is growing in popularity everyday, so, why am I still hearing from my digital marketing peers that they are getting reports that less than 1% of the consumer market using Google+? The way I see it is Google…yes GOOGLE…needs to hit the streets to market Google+ to […]
To most people Google+ Circles have to be one of the most confusing feature of Google+. The question on who to put in your Circle comes up frequently. Understanding what it means when someone puts you in their circles seems to be the next question I get the most. It is very important that people look […]
Periodically I have a Dallas Plussers Network Breakfast where anyone who is a Google+ Plussers in the Dallas, Texas area can join me at one of the eateries around Dallas to have a casual chat about how they use Google+. This month I turned the talk a little and used to breakfast as a panel discussion on issues holding […]
Who the Heck do I Put In My G+ Circle? One of the first questions a business client asks during or immediately after their Google+ Training has to do with… Who Should I Put in My Google+ Circles? Who, or What, you place in your G+ Circles will have a tremendous impact on your experience. Who is […]
Google+ Will Survive if They Listen I am not going to be harsh on Google for what they are doing with Google+, nor will I be blasting them for what they are not doing for Google+. What I want to attempt to do is outline a couple of things Google needs to do to help Google+..and […]
Here are 12 reasons Why Google+ May Not be for You: ▶ You don’t like to interacting with smarter people.▶ You prefer old school promotional marketing▶ Your perspective on marketing is it has to be all about you and not about your audience.▶ You dislike helping anyone.▶ You think online marketing is for stupid people.▶ You feel […]
It has been said Google+ is not going anywhere and it is not changing course now that Vic Gundotra had stepped down. Google would be very foolish to back off what has become the go-to social space for intellectual crowd and businesses.
OK, let’s make this simple. The blog is the center of every business’ digital footprint. If you or your business does not blog you should be. Why blog? Blogging provides validation of a business’ intelligence concerning the importance of their digital footprint. Blogs offer an abundance of content for viewers to read. This content promotes […]
