On the surface country clubs look to many as a place for a few ‘rich cat’s’ to get richer off the people who join the club. In the past, and in a few rare places in the world today, this probably is the case, however, many country clubs are like many other businesses who …
Do you keep track of what source of marketing, PR or promotions your business uses to secures the most clients, customers or business? If not, you should. The term ROI is still relevant today even though it now takes a theoretical physicist instead of a business major student to breakdown how social media effects …
There is absolutely no doubt that the world of Marketing has changed forever. Social Media..a throw back to connecting to the customer directly… has been proven over and over as how brand promotions has to be done in today’s economy. The question now is..how to get the remaining 75% of the mainstream businesses to …
Coming from a (semi)farming background I sometimes find using farming metaphors and analogizes to explain situations in business come to me rather easy. In this case, explaining why it is good to keep your online social community free of individuals who do not understand how social communities work, care for anyone except themselves or …
I find it rather interesting how many hits each day I get to my site from people searching for information on private country club’s survival. I guess some of my SEO is working. Looking at my analytics I find search term phrases like: best way to attract new members to private club average age of […]
It is encouraging to find others in the business world who see the same things and have the same concerns on certain parts of the world’s economy. Though the attached study was reported a number of years ago, it is interesting how relevant the issues are still today. The article also illustrates how so …
I am asked almost everyday what I feel is the hinge pin that keeps the golf economy going. I do not hesitate to say..Country Clubs, private or semi-private, play a huge part in golf’s overall survivability of this current recession. Oh, of course, even if the worst happens there will always be some form …
This is just the beginning and will effect a lot of the world’s economy. In light of the recent environmental disaster in the Gulf of Mexico, with the Deepwater Horizon oil spill releasing some 5,000 barrels of oil a day into the water, the cost, quality and availability of wild Gulf …
I really am blown away with how many people in the golf industry who respond to me with… I never heard of Social Media. Yes, I was surprised also. Especially with all the hype about Social Media in the news nearly everyday and almost everything that is going …
The Golf economy sits squarely on the Business Golfer shoulders. Golf Economy Structure The spectrum of the golf economy spans from one side being the everyday recreational golfer, who plays once or twice a year and spends just a couple hundred dollars a year on Golf, to the PGA/LPGA Tour Events, where …
