If you have not heard, I am moving the BizTini Podcast over to (gasp) Video. Why? Because at least once a week one of my listeners tells me they rather watch video podcasts than just listening to a podcast. Statistics are backing that up. To Video, we go! What will Video be brining to BizTini? […]
On average, 6 out of ten solopreneur marketers will do their own video marketing thinking it is saving them money when in the long run it is costing them more than they saved. Why? Waste of Time Most small business and entrepreneurs do not take into account the amount of time they spend producing videos. […]
Another good question we are asked nearly daily. The answer is two-fold. When your competition takes your share of the market and when you lose your consumer’s attention is when you should be contacting someone to develop your video marketing strategy. More important, everyone should be using video marketing. Mounting Competition Many times a business […]
Two years ago the answer to should I do video podcasting would have been NO! Back then video podcasting done effectively was far too expensive. But with the arrival of LIVE Streaming to YouTube, LinkedIn, Twitter and Facebook, video podcasting has now moved up on marketers “Gotta Do Right Now” list. The cost of video […]
There are many things a business can do themselves and benefit from it. However, doing your own video-centric digital marketing is not recommended. But yet, many business leaders think handling something as simple as video marketing is snap. There are a lot of studies showing DIY video marketing is far more than a Snap. DIY […]
No, really, how does one go about telling someone that everything they are doing on the internet is not what they need to be doing and not come across as a being a butt? (Or asshole, as most people will see you as being.) If you have been on any of the social or business […]
Most of the mistakes Coworking spaces make has to do with assuming their tenants, or leasees, enjoy what the owners of the co-working space enjoy. At the end of the day, a Co-Working Space is a business and unfortunately, their ownership feels their only business plan is to lease as much of their allocated floorspace […]
There is no argument on the tremendous popularity towards podcasting has today. Nor, is there any disagreement with the need for marketers to do more than post content. Do What Consumer Want Podcasting has been around since the 1980’s when it was called Audio Blogging. The term Podcasting came about in 2004 with Apple’s launch […]
Yes, Co-Working, or Open Workspace, facilities are popular today, but what will they look like in 3 years? Will there be more or less common desk type facilities in 3 years or more office suites with sub-office space for businesses who prefer a more professional image but want the workspace facility business support? 2022 Could […]
Sometimes it is hard to tell if your business is offering a service or if the service you offer is a product. Either way, you need to pick one and stay with marketing it as a service or a product. Nothing confuses a consumer more than trying to figure out from your business name and tagline […]
