I do not consider myself a LinkedIn Expert, but I am a slave to consumers viewpoints. From what I am seeing, and being told, there are a lot of marketers making a lot of mistakes with what they post content on LinkedIn. Actually the mistakes I am seeing being made on LinkedIn breakdown into four […]
On average, 6 out of ten solopreneur marketers will do their own video marketing thinking it is saving them money when in the long run it is costing them more than they saved. Why? Waste of Time Most small business and entrepreneurs do not take into account the amount of time they spend producing videos. […]
Another good question we are asked nearly daily. The answer is two-fold. When your competition takes your share of the market and when you lose your consumer’s attention is when you should be contacting someone to develop your video marketing strategy. More important, everyone should be using video marketing. Mounting Competition Many times a business […]
There are many things a business can do themselves and benefit from it. However, doing your own video-centric digital marketing is not recommended. But yet, many business leaders think handling something as simple as video marketing is snap. There are a lot of studies showing DIY video marketing is far more than a Snap. DIY […]
Probably not? We visit with business leaders nearly every day and the first question they have is asking us why their current videos are not accomplishing their mission. The reasons we find why their videos are not accomplishing anything is due to either the quality of the video or format the video was produced. We […]
No, really, how does one go about telling someone that everything they are doing on the internet is not what they need to be doing and not come across as a being a butt? (Or asshole, as most people will see you as being.) If you have been on any of the social or business […]
Things are really getting off of balance in the world of office space today. The co-working space trend has just about run its course in functionality. A change in how businesses are managed is taking place. Businesses operating out of a co-working space are showing huge drops in productivity forcing those businesses to get […]
Video marketing has been the number one form of internet marketing for over four years. So, why are there still so many businesses not using video as part of their digital marketing? The number one reason we are given by business leaders on why they are not using video marketing has to do with fear. […]
But, I’m not cut out for video. I hear this a lot. Granted I have seen a lot of people who “have a face for radio”. It is a fact there are some people who probably should not be put in front of a camera. However, if you are one of these people, please don’t […]
Over the past 3 years, we have had a concerningly large number of business leaders come to us after nearly ruined their image as a professional in their industry. Most of the negative image was the result of posting very poorly produced videos. The rest of their negative image came from how they tried to […]
