Over the past ten years, I have met dozens of business people who are oblivious to an SOP. After being told what it is, over 80% of them do not have an SOP. Definition: Standard Operating Procedures (SOP) A standard operating procedure, or SOP, is a set of step-by-step instructions compiled by an organization to help workers carry […]
Consulting: The Value of Knowledge
You have a business problem but no solution. I have a solution to your business problem. It would appear we need to get together to talk about me consulting you through the problem to finding the solution that best works. The question then becomes, what is the value of my knowledge? My Value For […]
Business Needs to Take Digital Marketing Serious
Yes, Digital Marketing is a Profession? Yes, Social Media does produce an ROI! and YES, I am a real person. So, why is it so hard for the business leaders…C-Suite Executives, Marketing Directors, and PR types… to trust Digital Marketing as being something real and the people who offer digital marketing services are professionals? Answers […]
Blogging: What You’re Getting Into
How I Can Help You: Part 3
Binge Watching: The New Way to Watch Episodic Series
Purposeful Avoidance: Sign of Bad Business Operations
There are many ways the phrase “Purposeful Avoidance” applies socially as well as professionally. For business owners, they experience Purposeful Avoidance from clients who purposefully avoid reading their emails or return their phone messages to business owners requesting payment of over due invoices. For Job seekers, they experience Purposeful Avoidance from recruiters who hammered them to let […]
Part Of My Job Is….
Why the Development of a Marketing Plan is Best Left Up To Operations
You cannot market what you cannot deliver and you cannot deliver what you make without marketing. So which comes first? Answer: Operations always comes before Marketing. “Operations management is a fundamental part of any organization.” Operations Management for Dummies Many startups founded by sales driven individuals quickly hit a wall the first time someone asked […]
Why Are People Always Running Late?
If you are in business I’m certain this has happened to you… An appointment was hastily made a few hours ago with someone who REALLY needs to meet with you right away. However, that person either never shows up or arrives 30 minutes late. Of course, when you finally hear from them, they casually wave off […]
- « Previous Page
- 1
- 2
- 3
- 4
- 5
- …
- 9
- Next Page »