Use to be: If your store was not on the main street of town you were never going to be found by your consumers. If you did not have an ad in the Yellow Pages you were never going to be found by your consumers. If you did not have a website on the internet […]
No, That Will Not Work On Zoom!
The Video Production Industry Is Looking at Shared Workspace
The video production industry is needing Studios. With the new norm for culture now mandating social distancing the video and audio production industries are now looking to shared workspace (what use to be called Co-Working Space) to accommodate their production needs. The Change Changed Everything When the global pandemic forced the world to stay at […]
Are You in Video Marketing Denial?
I spend most of my workday talking with business owners and influencer marketers about solving their operational issues. The one common thread the majority of these business people have in common is being in “Video Marketing Denial”. Can’t Videos to Work!!! Yes, Video Marketing Denial. They tell me they do not need videos to market […]
Videos Will Boost Your Covid-19 Marketing Strategies
If you are on a marketing team or happen to be responsible for the marketing of a company, the COVID-19 pandemic is making it difficult to see any silver lining right now. But, don’t worry, because it just so happens there will be one. The average consumers now absorb over 80% more online content than […]
Post COVID-19: What’s The Plan?
Video Marketing: Post COVID-19
Really? Do you have to ask? Why do I know video marketing will be the most important business tool you can have once businesses return to work after the COVID-19 shutdown? Here Is Why! I am fortunate to be in a position where I get to live and breathe videos…video strategies…video development…video production. If there […]
Short Form Video Content for Social Media
Short-form videos make for perfect forms of video marketing. They can be a great way to deliver information to your potential and existing customers. What’s a short-form video? A Short-form video is less than 10 minutes. Videos longer than 10 minutes is considered long-form. The Social Media Examiner reports the reason short-form videos are so […]
Riding Out the Coronavirus
Another question I am being asked by business owners feeling the current economy slowly grinding to a stop is… What should we be doing while we ride out the Coronavirus pandemic? SyncLab Media is finding we are feeling the same as many of the thousands of small businesses in North Texas. Fortunately, we have decided […]
Getting to Know People First Is Your Best Marketing Strategy
In a recent INC.COM article, Tom Hanks talks about connecting with people isn’t about selling them something. Naturally, marketing is related to selling someone something. However, there is a need for businesses and brands to get to know who it is they are selling before selling them something. Tom Hanks always does a great […]
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