I have had a number of people remark on how they.. Can’t get their arms around Social Media. I can see this happening, especially with so many businesses still hanging on to old traditional methods of marketing and attempting to adapt them to be part of their social media strategy. The big thing people get […]
Logo People Just Do Not Get Social Media
I was in a meeting with a client’s staff going over the training agenda for the month when one of the younger members of the group mentioned how upset he was to find the person Tweeting for his favorite Golf brand did nothing but post links to the same product over and over. This resulted […]
Social Media for Business/Social Networking
Over the past five years I have dedicated nearly a fulltime effort to studying the effects Social Media has to developing business. I found there are a large number of methods of social media being deployed by some that just do not and will not ever work. What does work has to do with business […]
My Social Media Manifesto
After spending almost two hours a day for six weeks going through my Spam Folders and Inbox Quarantine Files I found that over 85% of the spam I am receiving is coming from contacts I have made with things who DO NOT SHOW A PHOTO. Since this is a total waste of my time I […]
Do You Rollover in the Face of Controversy Just to Stay Positive?
It is one thing to be positive and have a smiley face on all the time out here in La-La-Land, but it is a total other thing to feel you should avoid something controversial, that affects you professionally or socially, just to stay positive. I am seeing a lot of this online and …
Why Do People Follow Someone on Twitter?
I could end this blog right here by saying..I have no idea why people follow other people on Twitter, but I do have an idea. Twitter is truly a phenomena, or is it. The humble beginnings for Twitter where not all so humble. Why it has gained success is a mystery or is it? …
How a CostCo or Sam’s Club Membership can Help Your Social Media
The first thing business people need to realize about social media is it requires more socializing in person, with real live people, than previous or traditional methods of marketing. At the point of the ‘social media spear’ is business networking and tradeshow marketing. What is required for these efforts to be effective is what so […]
What Works Best for Golf Social Media
Golf and how it is viewed online is much different than how other things and industries are viewed or dealt with out here in La-La-Land. The methods used offline in golf marketing do not really work online..Why? Simply put..the balance between online and offline golfers is not equal. There just are NOT that many golfers […]
5 Things I am Doing for My Business in 2010
After staring at my new 2010 calendar for a couple of days I started thinking… What is it I REALLY need to do this year to improve on what I did Last Year? In reality what I need to do is what I am finding I would suggest almost …
The Last Word on the Internet’s Number Game
Why does someone on Twitter ask me if I am one of their 5000 connections on LinkedIn? Then make it sound like it is my fault if I am not by saying..”if you are not you are missing out?” And how about the people asking you if you need more Followers on Twitter? …
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