Most of the mistakes Coworking spaces make has to do with assuming their tenants, or leasees, enjoy what the owners of the co-working space enjoy. At the end of the day, a Co-Working Space is a business and unfortunately, their ownership feels their only business plan is to lease as much of their allocated floorspace […]
3 Reasons You Should Be Video Blogging
Video marketing has been the number one form of internet marketing for over four years. So, why are there still so many businesses not using video as part of their digital marketing? The number one reason we are given by business leaders on why they are not using video marketing has to do with fear. […]
I’m Not Cut Out for Video
How to Protect Your Professional Image
Over the past 3 years, we have had a concerningly large number of business leaders come to us after nearly ruined their image as a professional in their industry. Most of the negative image was the result of posting very poorly produced videos. The rest of their negative image came from how they tried to […]
Why a Digital Marketing Strategy Should be Considered an Asset
From time to time I get involved in discussions on the subject of Mergers and Acquisitions. In this uncertain economy we live in today many business owners are looking to merge, sell or in a few cases, purchase a business. In my discussions with business owners looking to sell or merge I am finding it […]
Old School Audio Blogging or New School Video Podcasting
There is no argument on the tremendous popularity towards podcasting has today. Nor, is there any disagreement with the need for marketers to do more than post content. Do What Consumer Want Podcasting has been around since the 1980’s when it was called Audio Blogging. The term Podcasting came about in 2004 with Apple’s launch […]
When Co-Working Space Doesn’t Work
Generally, any small business could work out of any of the hundreds of Co-Working Open Space facilities popping up around most metropolitan cities. However, there comes a time when every business’ workers…including the executives…will need their own private space to get their work done. SyncLab Media has been working since 2013 to help Co-Working centers […]
What Happens When You Avoid Using Digital Marketing
What I find amazing has to do with the large percentage of experienced executives who lack any understanding of the importance of digital marketing and how to use it. I meet with a lot of business leaders each week. I think my record is 12 meeting in 5 consecutive business days. Over the past five […]
Why Businesses Need to Start Thinking Long Term Video Marketing
How long does Video Marketing Last? Forever!!… would be too simple of an answer. Long Lasting Video Marketing A video can last as long as the message or story being told is still relevant. However, consumers are very demanding and get bored very easily. Shoppers will no longer tolerate the same Old Video they have […]
LIVE Streaming Video Marketing Launched at SyncLab Media
For marketers in Dallas, things just got a little more REAL. SyncLab Media launched its LIVE Streaming Video Marketing Subscriptions Plans. The Live Streaming production will be done in their new studio located at the Venture X Workspace by the Galleria in North Dallas. Statistics 78% of online audiences are already watching video on Facebook Live. […]
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