Asking me what you did wrong after I say… “No Thank You” …to your unsolicited message on LinkedIn really does not help you close the deal. I get messages on LinkedIn nearly every day from people wanting me to take a minute of my time to chat about how THEIR program will generate Business Leads […]
Should You Stay Local With LinkedIn Connections?
Poor Quality Videos Produce Poor Reviews
According to Forrester Research, A Minute of Video Is Worth 1.8 Million Words. This makes me wonder how many million more words a poorly produced videos generate? As part of my job, I view a lot of videos produced by other people and agencies. What I have found is roughly over 80% of marketing videos, […]
How to Not Get Caught Up in the LinkedIn Popularity Game
I really find it strange there are still a large number of people on LinkedIn who fell having thousands of connections is a validation of their popularity. Social networking has changed. Being popular on LinkedIn is not how many connections you can make. Being popular on LinkedIn today is having connections with people you can […]
Why Shared Workspace May Not Match Your Brand’s Image
Does Pricing Always Determine Who’s Best?
Does hiring someone who works cheaper, or provides a service you need at a lower price, do the best work or provide the best service? This question is asked by every business who struggles with establishing their product and services pricing model in a competitive market. Those businesses who go for the lowest bid work […]
Videographer or Filmmaker
The question we were asked recently was… What is the difference in a Videographer and a Filmmaker? There is a significant difference in what a videographer does and what a filmmaker does. AND, an even larger difference in who SHOULD be calling themselves a Filmmaker verses a videographer. There are many videographers today calling them […]
When to Make Adjustments to Your Business Operations
I really enjoy my supporter’s recognizing the value of my operations management experience. When Is It Time to Make Adjustments to Your Business Operations This question on when to make a change in your business’ operations come up frequently, especially during our talks on building their video-centric digital marketing strategy. Change is tough to make […]
Biztini Podcast Goes to Video
The Mistakes Being Made on LinkedIn
I do not consider myself a LinkedIn Expert, but I am a slave to consumers viewpoints. From what I am seeing, and being told, there are a lot of marketers making a lot of mistakes with what they post content on LinkedIn. Actually the mistakes I am seeing being made on LinkedIn breakdown into four […]
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