From time to time I ask people I meet if they know.. What golf can teach you? Golf teaches more than just how to hit a white ball around a golf course. In order to play golf you have to learn the rules. This seems to be the scary …
Where is the Money in Golf?
I have frequent discussions about what I do with many people and sometime during this talk I will be asked.. Where is the money in golf? My short answer is..”In the Pockets of the golfers of the world.” Surely, the golf consumer and golfer who plays golf is …
Is the FedEx Cup Really Helping Golf?
Naturally, the humorous commercials and the great writing done for their advertisement is getting FedEx’s sponsorship budget a good ride. But, what about GOLF? Is Golf getting a positive image from what the golfing world is seeing played during this series of eliminations tournaments. It is understood that the PGA Tour Professionals all are …
What Gives Golf a Bad Name?
Since founding the Business Golf Country Club and establishing a strong anti-spam policy for the club the members of the club send me examples of email spam they are getting from golf businesses. I thought I would target one of these businesses in what I call a Carpet Bomb Run blog as a way to […]
Why Tiger Woods Is Touch to Beat
I am sure you have asked yourself many times.. What is it going to take to beat Tiger Woods? That answer probably lies in the answer to Why is Tiger Tough to Beat? You may ask how much does physical fitness have to do with playing at Tiger’s …
Social Media: Misunderstood in Golf Industry
With the arrival of more and more golf businesses to the internet comes the need for them to understand how to communicate with their markets out here in La-La-Land. Social Media is a new to these business people and many try to form Social Media into the OLD box of traditional “Who Can Yell The […]
What Private Country Clubs Will Have to Do to Survive
Several questions arise when discussing today’s Private Country Club’s survivability. What is causing Country Clubs to fail? What can Country Clubs do to avoid bankruptcy? What is the attitude towards Country Club lifestyle by the next generations golfers? Just to mention a few. I discussed most of this in my recent blog..Why Are Country Club […]
Shoring Up Your Business with Golf
As is the case with most social functions I attend, the conversation about a business’ environment and economy generally takes center stage. Last evening’s dinner discussion at the club was no exception. For me these gatherings are times for me to listen to what others are saying. Having lived and survived more difficult business …
Top 5 Reason Golfers Will or Will Not Use the Internet
As I look back over the past five years, which I am doing a lot lately, I find yet something else interesting in the answers to the hundreds of questions I have asked 100 of golfers across the country and around the world. Some of these questions are what started me on this quest to find out […]
Professional Golf Tour Players: Who Are Their Customers
When it comes to killer questions the one I was asked last evening has to be one of them.. Who are the customers of the PGA and LPGA Tour Players? Good question, right? And this one needs to be discussed in somewhat detailed and not jump forward to any …
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