I spend most of my workday talking with business owners and influencer marketers about solving their operational issues. The one common thread the majority of these business people have in common is being in “Video Marketing Denial”. Can’t Videos to Work!!! Yes, Video Marketing Denial. They tell me they do not need videos to market […]
The best office layout for your business is the one that complements — and doesn’t hinder — the work you do. Remember, consumers are very, very skittish with businesses that do not appear to be able to do what they say they can do. YOUR Office is the first image they have of your business. […]
If you are on a marketing team or happen to be responsible for the marketing of a company, the COVID-19 pandemic is making it difficult to see any silver lining right now. But, don’t worry, because it just so happens there will be one. The average consumers now absorb over 80% more online content than […]
Have you had it with going to business network groups and leaving feeling you wasted a lot of time and effort? Well, join the crowd. In a recent survey, I found 7 out of the ten business people I talk to would rather use other forms of business lead generation than attend another business networking […]
There is only so much wringing of the hands while worrying about how you are going to restart your business you can do before you wear the skin off. And, sitting around holding your head in your hands worrying about where the revenue is going to coming from to pay the bills is not helping […]
Really? Do you have to ask? Why do I know video marketing will be the most important business tool you can have once businesses return to work after the COVID-19 shutdown? Here Is Why! I am fortunate to be in a position where I get to live and breathe videos…video strategies…video development…video production. If there […]
When the next wave of COVID-19 comes through sometime in late 2020, facilities that offer shared workspace (formerly known as co-working space) could be required to only offer offices with doors or executive suites. This is when it comes…not if it comes. In a report published April 30, researchers at the Center for Infectious Disease Research and […]
Yes, it has been a while since my last post. You would think with being locked up away from the action of a very social lifestyle I would have plenty of time to report on all that was going on that was worthwhile. The keyword here is…worthwhile. Believe me..I looked really hard to find something […]
If you are a LinkedIn veteran like me you definitely have noticed since the COVID-19 pandemic the increase of LinkedIn users’ content. I would say LinkedIn is getting noisy! Naturally, with so many people currently hunkered down at home observing the lockdown, there is going to be a conversion of energy previously spent on personalized […]
Short-form videos make for perfect forms of video marketing. They can be a great way to deliver information to your potential and existing customers. What’s a short-form video? A Short-form video is less than 10 minutes. Videos longer than 10 minutes is considered long-form. The Social Media Examiner reports the reason short-form videos are so […]
