Most people, when left to assume something, will assume the worst instead of the best. I’m sure there is some scientific study performed by some think tank that will confirm this is true..that is if I assume the positive result. However, assuming a video-centric digital marketing strategy is very expensive would be a positive assumption. But, […]
Reasons Business Leaders Mistrust Digital Marketing
I have pitched video-centric digital marketing services to several hundred business people over the past five years and like State Farmer Insurance TV Commerical… I know a thing or two about digital marketing because I’ve seen a thing or two about digital marketing. This also goes for all of us at SyncLab Media hearing from business leaders who […]
2018: Revamping Operations
2018 will be the year to revamp your business operations. Why? Because every business should take time each year to enhance, change or do away with obsolete, inefficient and worthless processes hindering the profitability of the business. What Will 2018 Bring In 2018 business operations management teams need to get ready to assist their marketing […]
Social Media for 2018
Show of hands of the people who know what Social Media is…or mean? That is what I thought. About 1% of you know the true definition of Social Media. so·cial me·di·a noun websites and applications that enable users to create and share content or to participate in social networking. Ever since 1997, the beginning of social […]
It’s All in the SOP!
Over the past ten years, I have met dozens of business people who are oblivious to an SOP. After being told what it is, over 80% of them do not have an SOP. Definition: Standard Operating Procedures (SOP) A standard operating procedure, or SOP, is a set of step-by-step instructions compiled by an organization to help workers carry […]
Why I Play Business Golf
In a recent post on Mr. Business Golf, I wrote about the How and Why I learned to Play Business Golf. I want to take this opportunity to expand upon why I play business golf in hopes those entrepreneurs in my audience, who are struggling to build a sustainable business, will take a look at playing […]
Consulting: The Value of Knowledge
You have a business problem but no solution. I have a solution to your business problem. It would appear we need to get together to talk about me consulting you through the problem to finding the solution that best works. The question then becomes, what is the value of my knowledge? My Value For […]
Car Repair and Business Networking
I never know where the opportunity to talk shop or business network will take place. I would have never suspected the opportunity would come up in the lobby of a car repair center. It is not surprising that it happened today at Kwik Kar Lube and Auto Repair in Carrolton, Texas. The entire customer waiting […]
Business Needs to Take Digital Marketing Serious
Yes, Digital Marketing is a Profession? Yes, Social Media does produce an ROI! and YES, I am a real person. So, why is it so hard for the business leaders…C-Suite Executives, Marketing Directors, and PR types… to trust Digital Marketing as being something real and the people who offer digital marketing services are professionals? Answers […]
Blogging: What You’re Getting Into
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