I get feedback nearly daily from business people who come to SyncLab Media on their trek through what seems to be a quagmire of digital marketing consulting agencies officing in co-working space. The things we hear most has to do with the lack of concern other digital marketing agencies have with their brand image and […]
What Does Your Website Say About You?
This is a very good question that many businesses really do not take seriously. I’ve been in digital design marketing since the mid-90s and before then, 20 years of using the old layout out graphic designing advertising. Over the years I have been amazed at the number of businesses that don’t get how important their […]
Has Facebook Lost Its Value?
Does Your Personal Image Matter Professionally?
I still see on LinkedIn, and Now Twitter, this question on the need for a clean professional image being needed in today’s business casual approach to doing business. Appears the Homeless Look is not giving the newly Publically Owned businesses the look their consumers…and stockholders…want to see. The consumers are not only taking back the […]
If Video is NOT One of Your Top Marketing Tools You Are Losing
For the past five years, reports prove video-centric digital marketing strategies produce more than a break-even ROI. So, why is your business still not using videos in their digital marketing? If your only answer is video marketing cost too much you really need to ask yourself how expensive will your marketing be if you do […]
Freelancing vs Partnering
I am frequently asked by the many Freelancers of the business world if it would be better if they just partnered with a small group of synergetic individuals instead of roaming around constantly having to sell themselves. My answer leans towards developing a Partnership with others who provide more sustainability instead of the rat race […]
Business Operations: The Special Forces of a Business
Sometimes I refer to a company’s operations as their Speical Forces because in many ways they have to be. I know I had a number of occasions during my career as an operation manage to team up with the rest of my organization to run covert operations against a formidable foe in our corporation…the Marketing/Sales […]
Hashtags Are Killing Social Media
The answer is yes. To me if the content of the social media message you post is not enough to capture the interest of your audience why would you think Hashtags would? The reason hashtags were developed was to provide a way for all the social media associated with a hashtag to be gathered in one […]
Inspirational Marketing is Not Working
You have seen them…the quotes someone sent to you to inspire you. …but for what? Do these inspirational posts to Twitter and LinkedIn mean anything or they just more of the growing Click Bait? Are They Needed? I can only imagine that there are recipients of the thousands of inspiring messages or there would not be so […]
What Will Co-Working Space Look Like in 3 Years?
Yes, Co-Working, or Open Workspace, facilities are popular today, but what will they look like in 3 years? Will there be more or less common desk type facilities in 3 years or more office suites with sub-office space for businesses who prefer a more professional image but want the workspace facility business support? 2022 Could […]
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