It was encouraging to read Pellucid President Jim Koppenhaver’s remarks from his State of Golf report at the 2011 PGA Merchandise Show in Orlando, Fl., last week. This year’s Pellucid report consisted of.. … five key questions: • What were the …
Why is it you never hear anything about a private country club until it burns down or is foreclosed upon? I find this rather sad since I know there are a lot of interesting things going on at thousands of private country clubs around the world. Business Golfers, especially, would like to know since …
Included in this NBC News report on Country Clubs I have a few words to say. NBCDFW Video 2-21-2011 The Following is from Scott Friedman’s January 21, 2011 Report By SCOTT FRIEDMAN Updated 10:20 PM CST, Fri, Jan 21, 2011 You hear the words “country club” and you might think of the 1980s comedy film […]
Many of you are aware I am a firm advocate of social media and golf. Depending on my mood, I could change in a moment’s notice to it being Golf then Social Media, but I am sure you know I work to merge them together when I can. Last evening I attending the monthly gathering […]
There is a lot being said about all the challenges Golf faces in today’s economy and little notice being made of the businesses in Golf who are meeting those challenges by making changes in their direction or thinking. This is not to say the economic challenges facing Golf are going away. In fact, …
People ask me all the time… What exactly is it you do? I guess it’s time to toot my horn a little. There are not many of us left anymore…,or should I say… available. Those of us who are capable of doing what I do, and have experience in doing what …
I have written a few times on the subject of how Golf uses Social Media, or the lack there of. This trilogy of blogs on the subject takes a turn in this blog with reporting on what the Golf industry should be doing in the Social Networking arena to accomplish their goals. I always …
With the New Year comes Hope for a revival in the nation’s economy. Following are the Top Jobs businesses will be searching for in 2011” Financial Analyst Assess financial plans and forecast budgets Staff Accountant Maintain general ledgers, put together financial reports and manage payroll-Account receivable-Payable Business Intelligence Analyst Assist with decision-making, decreasing costs and […]
Social media does not have to be dedicated entirely to Online endeavors. As a matter of fact, in Golf, dedicated methods of online social media are ineffective. Here are three things to remember about using social media for Golf. #1: Understand Golf First of all, in order to develop any sure method of promoting a […]
From time to time I get involved with reviewing the marketing plan for a golf course, golf business or a Golfer. To say the challenges they have are many would be a gross understatement in light of the economy golf faces. The golf industry will have to rely heavily on marketing to survive. Promoting …
