It is 2019!! For 10 years now you have worked for a big company that provided you your own large office. But, your career is not going the direction you wanted. You’re thinking it might be time to do your own thing. There are millions of people who are in this same situation today. The […]
Does Pricing Always Determine Who’s Best?
Does hiring someone who works cheaper, or provides a service you need at a lower price, do the best work or provide the best service? This question is asked by every business who struggles with establishing their product and services pricing model in a competitive market. Those businesses who go for the lowest bid work […]
When to Make Adjustments to Your Business Operations
I really enjoy my supporter’s recognizing the value of my operations management experience. When Is It Time to Make Adjustments to Your Business Operations This question on when to make a change in your business’ operations come up frequently, especially during our talks on building their video-centric digital marketing strategy. Change is tough to make […]
The Mistakes Being Made on LinkedIn
I do not consider myself a LinkedIn Expert, but I am a slave to consumers viewpoints. From what I am seeing, and being told, there are a lot of marketers making a lot of mistakes with what they post content on LinkedIn. Actually the mistakes I am seeing being made on LinkedIn breakdown into four […]
The Price of DIY Video Marketing Maybe Costing You
On average, 6 out of ten solopreneur marketers will do their own video marketing thinking it is saving them money when in the long run it is costing them more than they saved. Why? Waste of Time Most small business and entrepreneurs do not take into account the amount of time they spend producing videos. […]
OTT Video Marketing is Taking Off
If you have not heard about OTT Media or OTT Video Marketing you are about to get an eye full. OTT (Over-The-Top) video marketing has been around a few years now and we at SyncLab Media are excited to have been involved with providing production for OTT programs since 2017. So what is OTT media? […]
How To Determine When You Need Video Marketing
Another good question we are asked nearly daily. The answer is two-fold. When your competition takes your share of the market and when you lose your consumer’s attention is when you should be contacting someone to develop your video marketing strategy. More important, everyone should be using video marketing. Mounting Competition Many times a business […]
5 Ways to Tame Your Digital World
If you are getting bogged down with hundreds of things coming at you in your Digital World…then it probably is time to declutter your digital space? It is not uncommon to spend hours online each day sorting through emails and Facebook notification that are telling you NOTHING you need to know. To survive and make […]
The Risks Businesses Take Doing Their Own Video Marketing
There are many things a business can do themselves and benefit from it. However, doing your own video-centric digital marketing is not recommended. But yet, many business leaders think handling something as simple as video marketing is snap. There are a lot of studies showing DIY video marketing is far more than a Snap. DIY […]
Are Your Videos Meeting Your Consumers Needs?
Probably not? We visit with business leaders nearly every day and the first question they have is asking us why their current videos are not accomplishing their mission. The reasons we find why their videos are not accomplishing anything is due to either the quality of the video or format the video was produced. We […]
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