I have been blogging since 2004. In 2007, I started blogging professionally on this site, scotduke.com. At one time I had well over 5000 blog posts, until someone felt I was getting too influential. Yes, I have hit a large number of the potholes along this information highway and have delved deep into the the […]
Is Your Business Operations Managed?
I find it interesting so many companies today seem to go out of their way to avoid dedicating anyone to overseeing their business operations. When I ask why I commonly hear..”We need all personal for marketing and sales. We’ll figure out the operations as we go.” The need for personnel who generate revenue is more important, […]
When ‘Need to Have’ Turns to ‘Gotta Have’
Not too long ago a business could set up operations in an office space, build a website, take out a Yellow Pages ad and.. BAM..the phone seemingly started ringing. Naturally, that immediate business development also depended on what type of business it was, but nonetheless, that was how most all businesses started. Needless to say, […]
Here is Why Your Personal Brand Sucks
Like it or not, your personal online presence is a requirement. And whether you’re a social butterfly, selling a product, building a business, or looking for a new opportunity your online presence is there. This means how you look, what you say and how frequently you say it really does matter. Unfortunately, the vast majority of […]
Don’t Drown With the Wrong Digital Marketing Strategy
Searching for a Digital Marketing Strategy
It is strange in this day where nearly everyone is glued to a mobile device to heard that there are still businesses who have little to no presence on the internet. According to a Clutch.co survey, 46% of businesses do not have a website. Validate’s Business Existence Since websites are the anchor for a business’ online […]
How to Stop Using a Trotline Marketing Strategy?
Being a fifth generation Texan who was raised to enjoy all things outdoor and taught from an early age to keep things simple made it was easy for me to survive over 40 years in corporate level operations management. With all that said, those years of life and business experience allows me from time to […]
Bitch N Moan Session About Social Media Not Working
There are a lot of things in my line of work as a digital marketing strategist I have found to be very interesting. One of the most interesting things is how business people schedule a digital marketing roadmap session with me and then do nothing but Bitch-n-Moan about how social media is not working for them.Tough […]
The Hashtag Phase of Content Management Nears Its End.
If you are looking for a surefire way to receive a standing ovation during your presentation on Social Media here is the #1 way. Start off and end your presentation with something like,…Posting Hashtags in your status updates Are No Longer Needed (or Wanted)If you are after increasing your brands influence and loyalty of millions of […]
Was Doing What I Did A Waste of Time?
Looking back over a very long period of my time spent on the internet and all of the social networks, blog sites, gadgets I thought were Cool or Fun, I now find they were all a waste of time.Turn Time AroundToday we have literally thousands of gadgets, social networks and new techie products that have become center pieces of our […]
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