Every day that goes by during this COVID-19 pandemic, shared workspaces (formerly known as co-working space) are learning something new on how to deal with not spreading the coronavirus. Will what they learned or were told to do, be forgotten once the virus is under control? Or will what they put in place be part […]
Is your business capable of handling the increase in customer interaction video marketing generates?? How about the increase in sales video marketing generates? Is your business ready for video marketing? Better to be Prepared than Be Sorry All of these are questions you need to ask yourself. Most businesses take for granted the change video […]
How are you to know if you can trust someone if you can’t be in the same room with them? This is the issue many businesses are facing when they attempt to market to consumers outside their local scope. Skittish Market Prevails Consumers are getting very skittish about who they are talking to online. They […]
On average, 6 out of ten solopreneur marketers will do their own video marketing thinking it is saving them money when in the long run it is costing them more than they saved. Why? Waste of Time Most small business and entrepreneurs do not take into account the amount of time they spend producing videos. […]
Things are really getting off of balance in the world of office space today. The co-working space trend has just about run its course in functionality. A change in how businesses are managed is taking place. Businesses operating out of a co-working space are showing huge drops in productivity forcing those businesses to get […]
I am frequently asked by the many Freelancers of the business world if it would be better if they just partnered with a small group of synergetic individuals instead of roaming around constantly having to sell themselves. My answer leans towards developing a Partnership with others who provide more sustainability instead of the rat race […]
Sometimes I refer to a company’s operations as their Speical Forces because in many ways they have to be. I know I had a number of occasions during my career as an operation manage to team up with the rest of my organization to run covert operations against a formidable foe in our corporation…the Marketing/Sales […]
You have seen them…the quotes someone sent to you to inspire you. …but for what? Do these inspirational posts to Twitter and LinkedIn mean anything or they just more of the growing Click Bait? Are They Needed? I can only imagine that there are recipients of the thousands of inspiring messages or there would not be so […]
This is the question I have been asked a number of times recently…What value are you to me? Depending on the tone of the question and how it is delivered the person asking could come across as a little disconcerting, but usually, I take it that they are asking the question due to them not yet […]
Businesses and organizations do not always need a marketing director to develop a marketing plan. Sometimes an operations manager can do a better job. In many cases, operations is better suited to develop a strategy and just let marketing do marketing. Yes, of course, a marketing director usually has the experience to know what direction […]
