Scot Duke

Passing On To You My Experience

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Social Media: Misunderstood in Golf Industry

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With the arrival of more and more golf businesses to the internet comes the need for them to understand how to communicate with their markets out here in La-La-Land. Social Media is a new to these business people and many try to form Social Media into the OLD box of traditional “Who Can Yell The […]

Shoring Up Your Business with Golf

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As is the case with most social functions I attend, the conversation about a business’ environment and economy generally takes center stage.  Last evening’s dinner discussion at the club was no exception. For me these gatherings are times for me to listen to what others are saying.  Having lived and survived more difficult business …

Turn Up the Innovation Dial in Your Business

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I was having dinner this evening with a table full of friends and clients and as is always the case the focus of the table’s conversation eventually turned to everyone wanting to know how my new business, IBGS, is doing. Since the majority of my social and business acquaintances are business owners or executives of […]

Professional Golf Tour Players: Who Are Their Customers

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When it comes to killer questions the one I was asked last evening has to be one of them.. Who are the customers of the PGA and LPGA Tour Players? Good question, right?  And this one needs to be discussed in somewhat detailed and not jump forward to any …

5 Things Business Golfers Should Do Today Online

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Since over 80% of the world’s golfing population is in business, in some shape or form, it would be to their best interest to promote the future of golf and their business’ interest online.  The internet needs business golfers as much as business golfers need the internet.  Here are 5 Things a Business Golfer Should […]

Country Clubs: Younger Golfers Are Not Understanding Them

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A friend asked me to join him for a round of golf at his favor golf course. I graciously accepted since I knew the golf course had been updated with a new clubhouse. Since my club is in desperate need of a New Clubhouse I though seeing what the impact of a New Clubhouse on […]

Hole-In-One Insurance September Special

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HIO Insurance 468 60 HIO(2)

Hey Tournament Directors, Golf Directors and Event Planners, National Hole-In-One Insurance is offering a heck-of-a deal for September. 4 Par Three holes, each with a $5000 prize at 150 yards or more, for only  $4 a golfer  (56 player minimum). This includes 4 Hole Signs you can put your sponsors name on. That’s less than […]

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