How do you tell a social media influencer their LinkedIn videos really suck and they not get upset with you? I was asked this question recently and really wish I had a good answer. Sometimes You Just Have to Say It However, I do understand what the person was asking. There are a number of […]
2018 Commercial Real Estate Marketing: More Videos
In 2016, video marketing took over traditional marketing and became the standard method of marketing. Businesses without a video-centric digital marketing strategy were finding it difficult to compete in a market where their competitors were using videos. Fast forward to 2018, video marketing is the excepted method of marketing, however, some of the mainstream industries […]
What is a Business Club?
What is a Business Club? I saw this term pop up in a Google Search and wondered what it was all about. So, I started investigating. Business Club…what a straightforward phrase and a brilliant concept. Leave it to the Business Club of London to develop the term ‘Business Club’ and creating a straightforward approach to business […]
Influencer Marketing is now Marketing by Influence
Ever wonder why so many people you meet online then maybe weeks later meet in person to find they are totally different people? This happens all the time and the people who built their online reputation to appear to be an “influencer” have a real hard time being themselves online. Social networking online has been around […]
Executive Office Suite Centers: Pros and Cons
Since 2000 the growth in the executive office suite centers has expanded immensely. Why? Probably due to corporate America dumping its mid-level management teams. There were a lot of good, smart, energetic and entrepreneurial junior executive managers flushed into the business world in a very short time frame. To survive, most of them, like me, […]
What Does It Take to Become a Social Media Influencer?
Really..what does it take? What the heck is a social media influencer? Is it really worth being one? Does being a social media influencer come with an expensive price tag? A Social Media Influencer is a user on social media who has established credibility in a specific industry. A social media influencer has access to a large audience and can persuade […]
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