But, I’m not cut out for video. I hear this a lot. Granted I have seen a lot of people who “have a face for radio”. It is a fact there are some people who probably should not be put in front of a camera. However, if you are one of these people, please don’t […]
How to Protect Your Professional Image
Over the past 3 years, we have had a concerningly large number of business leaders come to us after nearly ruined their image as a professional in their industry. Most of the negative image was the result of posting very poorly produced videos. The rest of their negative image came from how they tried to […]
Why a Digital Marketing Strategy Should be Considered an Asset
From time to time I get involved in discussions on the subject of Mergers and Acquisitions. In this uncertain economy we live in today many business owners are looking to merge, sell or in a few cases, purchase a business. In my discussions with business owners looking to sell or merge I am finding it […]
Old School Audio Blogging or New School Video Podcasting
There is no argument on the tremendous popularity towards podcasting has today. Nor, is there any disagreement with the need for marketers to do more than post content. Do What Consumer Want Podcasting has been around since the 1980’s when it was called Audio Blogging. The term Podcasting came about in 2004 with Apple’s launch […]
When Co-Working Space Doesn’t Work
Generally, any small business could work out of any of the hundreds of Co-Working Open Space facilities popping up around most metropolitan cities. However, there comes a time when every business’ workers…including the executives…will need their own private space to get their work done. SyncLab Media has been working since 2013 to help Co-Working centers […]
What Happens When You Avoid Using Digital Marketing
What I find amazing has to do with the large percentage of experienced executives who lack any understanding of the importance of digital marketing and how to use it. I meet with a lot of business leaders each week. I think my record is 12 meeting in 5 consecutive business days. Over the past five […]
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