As many of the pilgrims who attended this year’s PGA Merchandise show can contest, Twitter and Facebook seemed to be how everyone found each other on the showroom floor. Meanwhile, back here at the fort, I am getting emails, tweets, blips and text messages from everyone at the show telling me about everything from how many […]
The first thing business people need to realize about social media is it requires more socializing in person, with real live people, than previous or traditional methods of marketing. At the point of the ‘social media spear’ is business networking and tradeshow marketing. What is required for these efforts to be effective is what so […]
The basis of Social Media is the social interaction. There are several methods of socializing both online and offline. However, when it comes to substantiating who the ‘real person’ is you are socializing with in either environment there really is not a better place to go than their blog. If someone does not have a […]
During my Social Media training programs I get asked this question frequently. The following is what I provide my clients when it comes time to get them started with blogging. 1. Whatever Style You Start, Stay With It — If your style of blogging is to be personable but also have a commercial approach to […]
This past week has been one heck of a ride…that is if you are into a rollercoaster ride. I ended up today with some many things rattling around in my head to blog about I could not begin to sort one subject out to write about. So, I thought I would do what all bloggers […]
Over the next few weeks, Dave Bisbee and I will be bring to members of the Business Golf Country Club , and you, our Putting Business Back on Course program. The Putting Business Back on Course is our way of offering true and proven methods of using golf as an effective business tool. The program […]
Golf and how it is viewed online is much different than how other things and industries are viewed or dealt with out here in La-La-Land. The methods used offline in golf marketing do not really work online..Why? Simply put..the balance between online and offline golfers is not equal. There just are NOT that many golfers […]
It seems like I have blogged about this before and it could be. Having now been blogging for almost five years I have covered a lot of ground and a lot of subjects. My blog log may not show the complete number of blogs I have written and the reason for that is due to […]
OK! you have your new year started. You have your new year’s resolutions going and you are well on your way to finishing your second week of the year. Now What? Really, what is the next step? Oh, sure, staying focused on the plan is the name of the game, but really, is that all […]
I talk or chat with business people nearly everyday who have drank the Kool-Aid or taken the advice of the so called experts in internet marketing. They now are getting some rough feedback from the few people who come to their site or blog. The first thing they want to know is.. …
