Passing On To You My Experience
There is absolutely no doubt that the world of Marketing has changed forever. Social Media..a throw back to connecting to the customer directly… has been proven over and over as how brand promotions has to be done in today’s economy. The question now is..how to get the remaining 75% of the mainstream businesses to …
I had an interesting conversation the other day. After handing my business card to this person the remark was made… “OH, I see you are a golfer. Everyone I know who plays golf is a slacker. Are you a slacker?” I get these comments from time to time from people who associates …
Hello..is anyone out there in La-La-Land? Of course there is but is anyone reading anything others post on Twitter or Facebook? You have seen the recent studies showing that a very small percentage of people are actually engaged on Twitter and even less are reading the stuff that is being posted. So the questions I […]
Every year about the first of October I start thinking about my golf game and what I need to do to work on during the off season. And each year I keep saying I am going to do something about it. Well, this year, I thought if I blogged about what I want to …
Coming from a (semi)farming background I sometimes find using farming metaphors and analogizes to explain situations in business come to me rather easy. In this case, explaining why it is good to keep your online social community free of individuals who do not understand how social communities work, care for anyone except themselves or …
There is a lot to be said about Corey Pavin’s decision to request all players of the USA Ryder Cup Team to not post on Twitter during their time on the team. Is it right? Is it Wrong? Will it hurt golf? Will it help the players to focus on what they went to Wales […]
I find it rather interesting how many hits each day I get to my site from people searching for information on private country club’s survival. I guess some of my SEO is working. Looking at my analytics I find search term phrases like: best way to attract new members to private club average age of […]
Things have changed so much in the business networking arena over the past five years I felt listing a few things to remember when attending a business networking event would help those (thousands) who are just now entering the sometimes confusing world of business networking. How Much Time Ya Got? One of the biggest issues […]
Starbucks to hike prices on ‘labor intensive’ drinks The coffee giant said late Wednesday that it will raise the price of "labor-intensive and larger-sized" beverages because of soaring prices of green arabica coffee beans. Blockbuster files for bankruptcy The movie rental giant’s U.S. businesses filed for Chapter 11 protection in the …
I am simply amazed at what I see businesses doing to promote themselves, their product or services online. Even more amazed at the agencies these companies hire to do their promotions. I have been around advertising for a long time and seen plenty of ridiculous approaches to marketing but none like what I am …
