As MOST of you know, I took a short break vacation sabbatical from social networking to reorganize my office and studio to get ready for the next stage of life business. Well I am almost back to normal operations. I still have a few technical glitches to work out and a lot …
OK, Decode t.co (http://decodet.co) isn’t the perfect solution but it is a Solution! Decode t.co is there to offer a simple way for people to check short url’s before blindly clicking. The overall issue is quite simple, Nothing online is safe..especially strange links someone sends you in an email or post. The solution isn’t …
In every business there is, and naturally always will be, a constant butting of the marketing and operations heads over who drives the business plan. This part of business is like gravity and air..can’t live without either. What is new to the age old war for control of the business plan has to do with […]
As I sat down for my bi-weekly blogging session I was finding it hard to take my attention away from my Google Plus feed. What a fascinating social platform. On the screen was a question being discussed which got me to thinking..Why Do I Use G+? OK..let me count …
Recently the New York Times partnered with Latitude Research to review the psychology of sharing. Based on their in-depth study of 2500 participants they found… 9 reasons why your viewers aren’t sharing your content. #1: Your customers don’t trust you Stated plainly, people do not care to share your content if they don’t find …
When was the last time you looked at your contact list on LinkedIn? How about Facebook? Are you brave enough to look at your Follow and Following lists on Twitter? Well, you probably need to check them out. Having non-contributors in your contact list could be a source of Energy Drain and a loss …
No this is not an update on Hurricane Irene that is spinning around off the the East Coast of the USA like a sharply struck Balata golf ball hitting a very tight green. This is an update on what is going on here with me and IBGS. As all you business golf fans probably have […]
In talking to businesses who are heavily using social media to promote their products I found they are no longer impress with seeing large numbers of Followers on Twitter. They are are turning their attention to connecting with real people who are more probable consumers. The days of blasting out very expensive messages, videos and […]
There are so many good people online who get wrapped around the axel of social media by attempting to use old marketing tactics in the new digital driven social networking communities. Most lose complete site of reality. How they are using social media is nowhere near how it should be used. This …
As individuals become more and more accustomed to sharing personal information with others on social networking sites like FourSquare, it’s easy to see how this free and easy exchange of information can be abused. For the businesses looking into using Foursquare as a promotional tool they might want to discuss their civil liability with …
