Have you ever seen a catchy headline of a blog only to click on it and be taken to a blog written by someone in love with attempting to impress you with how long they can discuss something before getting to the point? How about..have you ever search on a subject of interest and see the title of a blog that fit your search only to be taken to a blog that did not address the issue of your interest at all?
I am sure you have experienced these blogs , if not, you probably will. Some people will tell you these blogs are just a way of life online and you have to get use to it. However, as sound as that advice maybe, the bloggers who choose to write catchy titles for their blog and then force the reader to wade through 20k words to find out there is not point, solution of information provided are causing people to shy away from reading those type of blogs. Overall, the catchy titles to long drawn out thesis are going to start to loose their SEO Juice since most readers click off those blogs right after panning down to see its length.
Get Real
Naturally, deceptive type blog titles also help generate the negative image bloggers get from those who have run into too many of those blogs. The result is also causing viewers to not come back to that blog and the probability of that blog getting bad word of mouth marketing is good.
The solution is too obvious. It is OK to be humorous and witty in your title creations, but make sure to deliver the value you created. It really is not worth it in the long run to attempt to drawn in large numbers of viewers to only insult them with trash.
Veteran internets are not falling for it anymore and will usually stir away from a title that is coming from an unknown URL. The millions of newbies coming to the internet daily are more savvy than the viewers of the past. Most are seeking out advice from business coaches who have social media skills to guide them around these potholes of the information highway.
If you are one of the many people who use the catchy titles in an effort to boost your traffic you are out to Kill your blog. Back that catchiness up with some value and join in the real world of Blogging.
Let me know how I can help..