I’ve been using LinkedIn since it was launched in May, 2003, which today is the most Powerful of all social media..
The Power of LinkedIn
In the beginning, LinkedIn was just another attempt to gather together people managing or owning businesses to form a social network for them to talk to each other.
LinkedIn has now evolved into the 300 lb gorilla that can knock around the 900 lb gorilla, Google.
In many cases, LinkedIn outranks Facebook as a social network which makes those of us in the world of social media question how much longer Facebook will be around.
LinkedIn is the most effective platform when it comes to delivering compelling content and securing audience engagement.
Survey Says
In our recent survey of our clients we found that 86% of their business came from their LinkedIn connections, with YouTube coming in at 68% . I’m rather excited our clients are confirming what I have realized for several years now…the Power of LinkedIn.
People use LinkedIn with a purpose. They’re either looking for valuable information, leads for jobs, updates on products or services, or new ways to take their careers to the next level. This means that the people actively using LinkedIn will be more qualified for your business needs. They’re more likely to enjoy seeing ads, as long as they’re relevant, interesting, and engaging.
Don’t use Hope as your marketing strategy. Get some help.
Hire a consultant and set up a strategy that includes LinkedIn along with a complete video marketing roadmap.
Let me know how I can help.