I am always having to answer the question..Why do I only us Google+ for my social media? In my previous post 2 Huge Reasons You NEED to be on Google+ I outline the big reason I and others only use Google+. Here are a few more that make Google+ to only place to be if you are interested in what you say being read…which you should be or else, why are you on the internet.
Google Apps Rule
Google Apps are an incredibly powerful suite of applications that tie in perfectly with Google+.
Most every person who uses the internet uses at least one of Google’s various apps on a regular basis. Gmail is by far the most popular web mail provider and has been since 2010.
YouTube is by far the most popular video archive available anywhere on the Internet and the second most popular site in the world next to Google+.
Google Map the most popular web mapping application available with over 84% of Smartphones offering it over a competing service. These are just a few Google Apps that seamlessly along with the other apps in the Google Suite.
Want to make an event in Google+? Anyone who accepts the invite to an event has the information automatically added into Google Calendar.
Need to catch up with someone using Gchat? Your Gmail contacts are already there in your Hangout list and are only a click away.
And perhaps most importantly, and thank goodness for the recent change, you are required to have a Google+ account to comment on YouTube videos.
Enhanced Privacy Settings
One of the more important reasons Google+ is rapidly becoming the social space of choice has to do with their privacy settings. Changing your personal privacy settings is a breeze on Google+.
We all should know by now Facebook is far from perfect. The biggest complaints from its users is the constant state of flux its privacy settings seem to be in. Specifically, whenever they make a change to any of their settings, all users are defaulted to a more open setting, which can rightly cause distrust and frustration. Worst of all, it can often be a laborious chore simply to find how to change the numerous privacy settings.
Not so with Google+ – the privacy settings are directly up front and easy to change simply by clicking “Settings” and going into “Privacy and Settings”. There you’ll find lots of straightforward options that are easy to understand.
Circles
Circles mimic real life socializing and are an easy way to group the people you’re connecting with.
Perhaps one of the best features of Google+ is its hallmark Circles – something Facebook tried to implement shortly thereafter but with less success and ease of functionality.
The premise of Circles is simple, and more closely reflects how we socialize in real life. Whenever you add somebody to your list of contacts on Google+, you add them into a Circle.
The Circles you have are completely up to you – make one for coworkers, one for college buddies, one for immediate family and extended family – the options are limitless. Requiring you to add a contact to Circles ensures that each contact you have is in the right spot.
With Circles, you are in complete control of how you can communicate with people. This is key to the networking aspect of Google+ and is what makes it the social space of choice for the billions of people who only use the internet for social purposes.
You can build up a permission-based marketing circle which means you can ask people you circle if you can send them information directly about a topic. You can control how many posts from each individual person or circle you see in your home stream which cleans up your stream to exactly your specifications. Of course you can also focus on the people that matter to you most by creating an A List Circle or whatever you choose to call that group of loyal fans.
Communities
To say Communities are awesome would be a complete understatement.
Communities on Google+ are an exciting way to meet and interact with people of like interests. Communities provide a heightened sense of togetherness compared to Facebook groups, primarily due to the fact Google+ users..or Plussers as they are fondly called…are much more active and passionate about the Google+ platform.
And another benefit, if you’re operating a business – Google+ allows you to interact and participate in communities as a business, something Facebook will not allow. Google+ will allow your business access to thought leaders and key influencers in your sphere of interest.
These are just a few more reasons Google+ is becoming the social space of choice and why many of the large business who grease the wheels of the marketing world’s economy are pushing for there to be only one social network for which they are going to obtain the most benefit to attracting consumers to their product or service. It is becoming crystal clear which social space meets their needs and will be the the space they will ultimately fund. Do I need to tell you which one that will be?
Let me know how I can help.
