Now you know what I think about Google, but what about Google’s Sandbox?

SyncLab Media Asks: Are You Playing In Google’s Sandbox?

The Google Sandbox is generating a lot of buzz in the S.E.O. world, however most don’t understand it.

The following blog will hopefully answer any questions you may have.

How Do You End Up In The Sandbox?

Google Sandbox is generally used for websites which are recently activated & brought to the attention of Google, often from adding a great deal of new information in a limited period of time. Google interprets this as SPAM, with the Sandbox being a filter to  watch suspicious on-line activity.

The sites are then sidelined from the primary  index until it can be determined that the site is not spamming other search engines.

Not every new site is relegated to Sandbox & S.E.O. experts are not entirely confident of what actually triggers a site to be sent to it. One predominant theory would be the prevailing conditions on the web at the time the site is launched.

Google not only targets new sites, but older sites as well, usually for the same reasons as a fresh site: a high amount of new links being added, especially following a period of extreme inactivity.

What Happens if I’m “Sandboxed?”

If your site is placed in the Google Sandbox, you will be set aside when it comes to actual Google results. And until you’re out, you will not appear in searches.

How Can I Get Out of Google’s Sandbox?

The good news is it’s not a permanent condition, such as what happens when a site is de-indexed. You’ll need to prove to the search engine you aren’t a spammer. The easiest way to do this is building high-quality, incoming links.

The most impressive links for Google are those that comes from sites whose content is relevant to your own & popular enough for high ranking.

Creating impressive, unique content will help you back into the mainstream index. 

DO NOT copy content from other sites. If you do repost anything from other sources. it should be done with care, including links and references.

In conclusion, if you find your website in the Google Sandbox, the best way to start escape is by regularly adding original,  useful content to your site & promotions through quality back-links.

 If you have questions about how you can build a community online, contact SyncLab Media, synclabmedia.com.