When you look at how business is done today, compared to less than five years ago, more is put into operations to handle customer service and new business lead generation. 

Before, business came to you. .now, you have to keep the business you had by providing superior customer service and you have to generate new business through the use of innovative ways to promote your trustworthiness.  This is how Golf Has Improved Business.

Everyone is looking for a way to prove trustworthiness.  You see it everyday on television with the car ads.  Toyota is trying to regain consumer’s trust in their product being safe.  The others are all out trying to get Green and out do each other in marketing.

How about the auto insurance companies..or Insurance companies as a whole.  All of them are out to gain your trust.

Trust is the name of the game today and rightfully so.  Before 2008 trust was taken completed for grated.  If there is one thing Golf has done to improve business is in the way it builds trust in one another.